Target CEO admits policy announcement was huge mistake

Target CEO admits policy announcement was huge mistake“Target didn’t adequately assess the risk, and the ensuing backlash [AFA boycott] was self-inflicted.” – Target CEO Brian Cornell

A very damaging article just out from the Wall Street Journal clearly shows that Target CEO Brian Cornell regrets his company’s policy announcement welcoming men to use women’s restrooms and dressing rooms.

According to the article, Mr. Cornell expressed frustration about how the bathroom policy was publicized without his permission or knowledge, and told colleagues he wouldn’t have approved the decision to flaunt it with a public statement that is still on Target’s website today.

“Target didn’t adequately assess the risk, and the ensuing backlash [AFA boycott] was self-inflicted,” he told staff…. read more


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An update from AFA President, Tim WildmonAFA Target boycott crashes corporate earnings

AFA’s 1.4 million supporters are dealing a crippling blow to Target over their dangerous bathroom policy. The Target boycott, launched in April 2016, is causing a significant drop in foot traffic to the store. Effects of the boycott are clear in Target’s financial report released February 28. The report indicated a dramatic drop in Target’s sales and earningsduring October, November, and December. This bad news for Target resulted in the company’s stock value dropping 13 percenton the day of the report…..

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